1.0MarTech Serieshttps://martechseries.comOpenX Repositions as The Intelligent SSP™ to Simplify Advertisingrich600338<blockquote class="wp-embedded-content" data-secret="CETJQ85ILW"><a href="https://martechseries.com/predictive-ai/ai-platforms-machine-learning/openx-repositions-as-the-intelligent-ssp-to-simplify-advertising/">OpenX Repositions as The Intelligent SSP™ to Simplify Advertising</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://martechseries.com/predictive-ai/ai-platforms-machine-learning/openx-repositions-as-the-intelligent-ssp-to-simplify-advertising/embed/#?secret=CETJQ85ILW" width="600" height="338" title="“OpenX Repositions as The Intelligent SSP™ to Simplify Advertising” — MarTech Series" data-secret="CETJQ85ILW" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
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https://martechseries.com/wp-content/uploads/2026/04/AI_-4.jpg23001300OpenX, The Intelligent SSP, unveiled a new logo, positioning, and look and feel to usher in the next era of digital advertising. As part of this rebrand, the company also refined its commitment to make media work better for the people who run it and the people who experience it — by simplifying advertising and upholding rigorous inventory and data quality standards.